26 Feel-Good Words
Some writers neglect the power of emotion when communicating their ideas, valuing logic more than others do, and assuming that everyone thinks like they do – that careful reasoning is enough to convince readers and make points. But even the ancient Greek philosopher Aristotle, who was no enemy of reason, taught that stimulating emotion in your audience can be the key to persuading them. I’ve decided that communication, instead of simply inserting information into my reader’s head, is more like…